.Google's Martin Splitt responded to a concern in the search engine optimization Office Hours podcast about whether reproducing YouTube video web content into message on a website would certainly be actually considered duplicate content and also have an unfavorable impact on the website page positions.Although duplicate material is not a bad ranking aspect, material posted on an even more reliable website can easily cause the content on the much less reliable website to be outed perform. It is actually a valid inquiry to ask considering that web content on a reliable will certainly out perform the exact same web content on a much less reliable one.Some in the search area pertain to one item of information appropriating the ranks of one more as 'cannibalization' of the webpage's ranking capacity. This is the issue of the person asking the concern.Google.com's Martin Splitt recounted the sent concern:." If I make a YouTube online video and afterwards take that exact text or material and place it on a web page, could Google banner that web page or even site for reproduce information?".Various Material Media Are Actually Addressed As Separate.Martin Splitt answered that the two types of material are different as well as will definitely not be actually alleviated as the very same content, thereby publishing message web content extracted from an online video will certainly certainly not be considered reproduce web content.This is his solution:." No, one is an online video and also the various other one is actually text material, and that would certainly be special web content!".Posting Extracted Text Coming From Video Recording.Martin complimented the tip of extracting text content from a video and also republishing it as message, keeping in mind that some people like to eat content in message form rather than checking out a video. Switching the circulation of content coming from text to sound or even online video is probably not a negative idea likewise because some folks possess difficulty reviewing text message material and also might favor paying attention to it from a video recording or a podcast format.Martin talked about publishing video clip content in a textual version:." It is actually likewise not a poor suggestion, some users (like me) might favor a message model and others might certainly not manage to utilize an online video version of the material in the first place as a result of data transfer or graphic restraints.".Takeaways.The suggestion responsible for the inquiry is repurposing material and it is actually a great suggestion. Browse is actually more than Google, it's likewise YouTube and anywhere people get their audio information, like Spotify. The reality that there is no cannibalization of the content in between mediums helps make repurposing a sensible technique to stretching your content scope.Listen to the podcast at the 8:20 min mark:.Included Graphic by Shutterstock/Roman Samborskyi.